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Now you and your staff can continue to upgrade your knowledge, skills and abilities on an ongoing basis through our audio magazine. Arnold Sanow will develop and host a customized tape program specific to the needs of your company or organization. Every month you will hear tips, techniques, and strategies on what it takes to succeed in your industry. We will cover marketing, communication skills, sales strategies and other issues relevant to your staff. Every member of your staff will be able to continue their learning in the privacy of their own home or car. Below is an in-depth look at this unique program:

Are you looking for effective ways to reach and stay-in-touch with your customers, members or employees easily and often? Are you looking for ways that really work to provide training, information and reinforcement of key issues and concerns to your members or employees on an ongoing basis? Hello, I'm Arnold Sanow, the producer and host of Audio Insights, the audio magazine focusing on the challenges, concerns and everyday issues that affect the members of your association or the employees of your company. Audio Insights is not just another audiotape program. It's a customized on-going audio magazine specifically tailored to your organization or associations specific needs. Every 2 months each employee of your organization or member of your association will receive a fast paced, informative and entertaining audiotape. This tape program, "Audio Insights" will contain tips for achieving excellence, techniques to master and strategies for prominence in the marketplace. You will receive thought provoking, time tested and proven solutions for the challenges your employees or members face on a daily basis. Since each organization or association is unique we will target specific areas that relate to your employees or your members. We will interview experts and authorities in your industry -- members of your association --or employees of your company -- as well as those outside experts who can provide your members or employees with the latest trends and information they will need to succeed in today's fast changing and competitive environment. We will focus on topics of critical importance to you --- Depending on your needs we may focus on strategies to attract and keep customers and clients; communication skills, presentation techniques, teamwork, leadership, customer service, closing sales, human relations and people skills, how to attract and keep good employees or other issues that make a difference in the satisfaction and productivity of your members or employees. Specifically topics may include: 5 key ingredients to keep customers for life, 7 ways to be memorable, 6 strategies to make yourself more approachable, how to develop your likeability quotient, how to listen, learn and earn more, 10 ways to communicate like a pro, how to market yourself on the internet, how to persuade, motivate and influence others, attraction strategies, how to get business to come to you, and the list goes on an on --- It all depends on the exact needs of your organization or association. It's about what matters most to your employees or members right now and not some general topic designed for all situations. To keep and attract attention the interviews will be brief but compelling. The tips, techniques and strategies will be informative, lively and content driven, with "real life" "how-to" information your employees or members can use now or in the near future. As you can see this is not just another "off the shelf" tape program. It's an ongoing education and training program, reinforcement program and stay-in-touch program all rolled into one! Even veterans of your organization or association who know the tricks of the trade will pick up useful tips and attics.

•  It increases value to your members. Audio Insights is a real tangible benefit that members will see and use

•  You can recognize members of your association and/or highlight their accomplishments.

•  It increases your visibility and strengthens your image. Every two months each member will receive a valuable communication link of direct benefit to him or her.

•  You can reinforce to your members the benefits they receive from your association on each tape.

•  It's a great way to retain members. When it's time to renew their membership Audio Insights will be a positive benefit that they will remember.

•  It can be used to attract new members. Samples of Audio Insights can be sent out to prospective members to show them a "real benefit" they will receive on an ongoing basis.

•  It increases awareness about new products or services or you can increase attendance at upcoming meetings and conferences by reminding and motivating them on each tape.

•  It strengthens member relations - Now your association president or key members of your staff and board can stay-in-touch with your members on an on-going basis.

•  With so much printed material these days, fewer people are finding the time and interest to read newsletters, magazines or even long e-mail messages. An entertaining, informative and convenient audiotape is an excellent vehicle to get your message out. Now you are giving your members the opportunity to hear about issues relevant to them at a time and place convenient to them.

Plus.. as a high visibility publicity tool, you're very likely to get a sponsor to subsidize this value-added service. It's an excellent way for them to get their name out - a real return on investment.

•  It's an effective and inexpensive way to train your employees on an ongoing basis. - Employees will want to listen to a lively and informative program that focuses on their needs. They can listen when they want, where they want and how often they want --- which saves valuable company time and money.

•  It reinforces important ideas and messages you want to communicate such as; your mission, vision and action strategies, to help them excel and your company prosper.

•  You can highlight and recognize the leaders and experts in your organization who model success. Some of the best ideas and information comes from your employees. Copy success by sharing bottom-line, cutting edge tactics and ideas.

•  You will hear from recognized experts from your industry as well as outside of your industry on what really works in today's marketplace and trends for tomorrow.

•  It's a great vehicle for keeping in touch. All employees of your company or organization will be getting the same message. There will be fewer misunderstandings. And unlike the internet, newsletters or magazines, more people are inclined to listen than read.

•  It can solidify client relations. You can share this tape with your clients or customers to provide value to them and demonstrate your leadership in the marketplace.

Tom Peters an authority on successful operations stated that 90% of an organizations problems are related to communication. We look forward to working with you to helping you stay-in-touch and keeping everyone informed on the issues that matter most in this fast changing and competitive environment.

For maximum peak performance, let Audio Insights take your association or
company to the next level... NOW!

Arnold Sanow, MBA, CSP, is a professional speaker, seminar leader and business and marketing strategist. He is the author of 4 books to include the critically acclaimed, "Marketing Boot Camp". His goal is to help companies and organizations to create a positive work atmosphere and keep them competitive in these changing times. You can reach him at 703-255-3133 or e-mail him at speaker@arnoldsanow.com